REAL ESTATE MARKETING


In our increasingly digital world, real estate marketing is becoming more complex. Being a real estate agent or broker is hard enough, but now you need to understand how to manage and optimize your website, your social channels, emails and database, and so on.

We’ve been in the real estate space for over 20 years, and have kept our finger on the pulse the entire time. Our goal is to keep our clients, and the real estate community at large, up to speed on all the latest real estate marketing trends, including real estate marketing tips and tricks, marketing tools, and marketing channels and platforms.

How to Promote Yourself and Stay Connected with Clients

How to Promote Yourself and Stay Connected with Clients

The weather outside is cold, but that doesn’t mean the market is! With more Americans planning to buy or sell their homes, it is critical to not only catch the client’s attention, but to stay connected once you have it. Here are some helpful tricks and tips you can use to build long-lasting relationships and […]

Five Tips to Help Your Social Media Thrive

Five Tips to Help Your Social Media Thrive

Know Your Goals and Your Audience Before you start posting make sure you have goals of what you plan to accomplish on your social media pages. Become confident in how each social media platform works and how you will connect with your audience on each platform. This means you also have to know who your […]

Six Tools to Help Your Social Media Thrive

Six Tools to Help Your Social Media Thrive

Most agents know what social media platforms they should be using. What they don’t know however, is that there are many tools that can make success on social media easier.  Take a look at six of our recommended tools to help your social media thrive. 1. Canva   Canva is a great way to create […]

Use These Holidays for Great Social Media Content

Use These Holidays for Great Social Media Content

Did you know that there is a unique holiday for every day of the year? Learn how you can use some of these fun holidays to spice up your social media content calendar! It is important to have content to get your audience engaged. DO: Use holidays like these to spark conversations with your followers, […]

Increase Your Inbound Leads with Twitter and Linkedin

Increase Your Inbound Leads with Twitter and Linkedin

LINKEDIN Most people in the business world have a personal LinkedIn, but what many people don’t know is that LinkedIn can be just as, or even more effective for creating connections when you set up a company page. Company pages give you access to connecting with tons of local and distant people or companies in […]

Ten More Ways to Increase Real Estate Leads Using Instagram

Ten More Ways to Increase Real Estate Leads Using Instagram

Out of all social media, Instagram users are the most likely to “take action” on posts. Because of this, Instagram has become a very welcoming place for businesses. Engagement is encouraged in a much stronger way than on other social media platforms and there are endless possibilities when it comes to advertising on Instagram. Take […]

Ten More Ways to Increase Real Estate Leads Using Facebook

Ten More Ways to Increase Real Estate Leads Using Facebook

People often feel like their company needs a Facebook page rather than wanting to have a Facebook page because many people do not know how to properly use Facebook to help their company. Not knowing the right way to use Facebook to help increase leads can cause people to dread having an account all together. […]

Fall & Winter REALTOR® Conferences and Expos

Fall & Winter REALTOR® Conferences and Expos

National Association of REALTORS Leadership Summit  Leadership Summit 2019 provides the opportunity to hear from NAR’s 2020 President, Vince Malta as he talks priorities, challenges and trending industry topics. Alongside Mr. Malta will be keynote speakers Jesse Itzler, best-selling author, on what leadership means to him, and New York Times Best Selling Author Janine Drive, […]

Instagram and the Real Estate Brokerage

Instagram and the Real Estate Brokerage

Over the last month, we have shared with you why Instagram is where you need to take your real estate business. Get caught up on the blogs you may have missed below and stay tuned for more real estate marketing information coming soon. How to Attract Real Estate Leads on Instagram Why Your Real Estate […]

How to Attract Real Estate Leads on Instagram

How to Attract Real Estate Leads on Instagram

How to Grow Your Account and Get Followers After doing the basics and setting the stage for growing your account—converting to a business profile, adding an awesome bio and profile photo, and creating an aesthetic—we have a few more tips for how to gain followers organically on Instagram. Like posts: No, really, just go out […]