RE Technology president, Marilyn Wilson hosted, “Reliable Data Aggregation and Distribution: It’s not Rocket Science, It’s Harder!” Along with industry experts, our CEO Joel MacIntosh joined this webinar to discuss what data aggregation is, how it works, and why WolfNet is the data aggregation solution. Over the next couple weeks, we will be posting blogs on […]
Ninety percent of people start their home search online. Ninety percent! For consumers, the most difficult real estate challenge is finding the right property, followed by finding the right agent to buy or sell a home. As a real estate firm, how do you make sure these consumers find you? One crucial tactic you need […]
Twitter is not just for President Trump. It’s great for real estate agents too! Many business owners use Twitter to connect with customers and to generate leads. Twitter offers a great platform for finding new real estate clients. Similar to real estate marketing on Facebook, there is a fairly easy and foolproof process you can […]
Our CEO, Joel MacIntosh was interviewed on the real estate technology podcast, Listing Bits, during the RESO Spring Conference in Austin, TX. During this 30-minute podcast Joel discussed numerous data standardization topics with industry expert host, Greg Robertson. Listen to the episode to hear about the following topics: WolfNet’s flagship products How WolfNet pioneered data […]
Noise. That’s a lot of what is out there as blog content in the “blogosphere.” We are all inundated with information, and you feel lost in the ocean. Home buyers want to sort through all that noise. They want the real estate sites and blogs that are going to provide quality information—the ones that are […]
Home buyers may find the perfect dream home online, but they are unlikely to purchase that home until they understand the neighborhood it’s built in. Therefore, as a real estate agent, providing a neighborhood profile can go a long way to giving your clients a better understanding of the surroundings. Neighborhood guides, or profiles, add […]
How do you use Facebook? Are you focusing on getting people to like your page? Are you running targeted ads for particular zip codes? How is that working for you? Are you generating leads? Many real estate agents treat their Facebook page like a brochure. Sure, it’s great for branding, but it’s probably not helping […]
As a real estate agent, your business is about getting people into their ideal houses but it is also about customer service and negotiation. To be successful in real estate, you have to establish a great reputation and build a recognizable brand. A large part of your business success hinges on the ability to encourage your […]
Generating leads is, to be honest, the bane of many real estate agents. That’s because when you generate the leads, you need to sift through the noise to find the leads that are the most qualified – those that are the most ready to buy or sell. Effective lead generation online is part art and […]
Agents and brokers all want a modern website with beautiful property listings, and data—lots and lots of data about those listings. If you see a Web listing for a property, then IDX made that listing possible. Basically, IDX is the technology that makes the posting of MLS listings on broker and agent websites. IDX stands […]
